Sales Hunter Performance Dashboard

New business development metrics and activity tracking

Overall Performance Score

Weighted composite of key metrics

109%
Exceeding Target

Quota Attainment

Monthly revenue vs target

YTD: $98,500
104%
$12,500 of $12,000
Revenue Performance (40% Weight)
New MRR (Month)
$12,500
Target: $12,000104%
New ARR (YTD)
$150,000
Target: $144,000104%
Average Deal Size
$3,125
Target: $3,000104%
Total Contract Value
$187,500
Target: $180,000104%
Pipeline Health (25% Weight)
Total Pipeline Value
$485,000
Target: $432,000112%
Qualified Pipeline
$340,000
Target: $300,000113%
Coverage Ratio
3.4x
Target: 3.0x113%
Pipeline Velocity (days)
58
Target: 6097%
Sales Activity (20% Weight)

Monthly Activity Progress

312
Cold Calls
Goal: 320
245
Emails Sent
Goal: 240
47
Conversations
Goal: 45
18
Discovery Calls
Goal: 16
7
Proposals
Goal: 6
Meetings & Engagement
Meetings Scheduled
22
Target: 20110%
Meetings Completed
18
Target: 16113%
No-Show Rate
18%
Target: 20%90%
Second Meetings
12
Target: 10120%
Conversion Rates (15% Weight)
Lead → Opportunity
32%
Target: 30%107%
Opp → Proposal
58%
Target: 55%105%
Proposal → Close
43%
Target: 40%108%
Overall Win Rate
28%
Target: 25%112%
Lead Generation & Qualification
New Leads Generated
68
Target: 60113%
SQLs Created
22
Target: 20110%
Response Time (hours)
0.8
Target: 1.080%
Qualification Rate
32%
Target: 30%107%
Deal Performance
New Logos Added
4
Target: 4100%
Deals Closed
4
Target: 4100%
Avg Sales Cycle (days)
62
Target: 6595%
Multi-Year Contracts
50%
Target: 40%125%
Sales Efficiency
Call-to-Appt Ratio
6.7%
Target: 6%112%
Email Response Rate
8.2%
Target: 7.5%109%
Activities per Deal
78
Target: 8098%
CRM Compliance
94%
Target: 90%104%
Focus Areas & Coaching Points

Strengths to Leverage

Exceeding Quota
At 104% - Continue current strategies and mentor peers
Strong Win Rate
28% win rate exceeds target - excellent qualification
Pipeline Coverage
3.4x coverage provides strong visibility for next quarter

Areas for Improvement

Increase Cold Calling
312/320 calls - Add 2 more calls per day to hit target
Reduce No-Show Rate
18% no-shows - Send calendar invites and confirmations
Improve Sales Cycle
62 days vs 65 target - Focus on faster qualification